Fiter · AI happiness analytics

Automation that measures happiness and predicts churn in employees, students and customers.

8 questions on WhatsApp, with no app and no login. In 2 minutes people tell you how they really feel. AI turns every answer into a live dashboard and warns you up to 3 months before someone leaves.

500,000+ people measured · From startups to the Brazilian Navy

Cogna
CIEE
Prio
Delta Supermercados
Grupo Toniello
OSM Thome
Mackenzie
Penha
Grupo Scala
Grupo Royal
Irko
Verde Campo
Crowe
Copagril
FAQUI
Nova Fit
Cimcop
Super Carlão
Viação Elite

The problem nobody sees coming

People don't warn you before they leave.
They just leave.

The employee who looks fine, the student who stops showing up, the customer who goes quiet. By the time a yearly survey catches it, they are already gone.

Fiter catches it before, up to 3 months ahead.

34%
of resignations arrive with no visible warning sign to HR
60%
of university dropouts happen in the first year of the course
1 year
average gap between traditional surveys. Far too slow to act.

Sources: Gallup State of the Global Workplace 2023 · SHRM · Brazilian higher-education data

One engine, three audiences

The same 2-minute check-in.
Three kinds of churn, predicted.

For employees · Turnover

Know who is about to quit.
Before the resignation letter.

8 taps, 2 minutes, on WhatsApp, with no app. Fiter measures happiness, culture fit, mental health and productivity, and predicts turnover and absenteeism by department 90 days ahead.

Employee

A monthly self-assessment on WhatsApp in 2 minutes. They get their culture-fit score and an AI-generated personal development plan right away.

HR and leaders

Turnover predictions and sick-leave alerts in one click. Every month, a team diagnosis with an AI action plan.

See it with your own team

For students · Dropout

3 months before.
Not after.

Students answer 8 questions on WhatsApp between classes. AI follows each student's happiness index and alerts the coordinator up to 3 months before dropout, with the name, the current score and a suggested action plan.

  • Dashboard by class, course and campus
  • 87% student response rate
  • No integration with the academic system required
See it for your institution

For customers · Churn

Spot the customer
who is going quiet.

Send the same 2-minute WhatsApp check-in to your customers. Fiter measures satisfaction and happiness by segment and flags the accounts drifting away, while there is still time to win them back.

  • Answered where your customers already are
  • Churn risk by segment, plan or region
  • An AI action plan for your account team
See it with your customers

Numbers our clients
get in practice.

0%
↑ +23 pts vs. web forms
Average response rate people who answer
−34%
↓ employee turnover
Less turnover in the first 90 days
0%
↓ student dropout
Less dropout first semester, Fatec SP
+12 pts
↑ average gain
eNPS improvement 3 months after rollout

Response rate by channel

Same group of people, different channels

Target 80%
WhatsApp (Fiter)
87%
87%
Email
34%
34%
Web form
31%
31%
Mobile app
22%
22%
Paper
17%
17%

Real results.
In their words.

"In 90 days the AI flagged three teams at risk of turnover. We kept four key people before the resignation ever came. I can't say exactly what that's worth, but it's far more than we pay."
Marcos Ferreira
VP of People · Sebrae-SP
"We cut dropout by 73% in the first semester with Fiter. The AI warned us about at-risk students three months ahead. Enough time to step in before the decision was final."
Ricardo Carvalho
Academic Pro-Rector · Fatec SP
"We replaced the yearly engagement survey with Fiter's monthly one. We stopped guessing how the team feels. Now the AI delivers the action plan together with the diagnosis."
Patricia Lima
CHRO · Kroton Educacional

Quotes translated from Portuguese.

Every answer becomes data.
Live.

Wellbeing survey

Wellbeing distribution

Last 30 days · 847 respondents

eNPS over time

Average score · last 8 months

eNPS

Scientific foundation

Deeptech with
roots at USP.

The method was built over years of scientific research: master's theses with USP and Mackenzie, two of Brazil's leading universities, published in the book Felicidade: Ciência de Dados (Happiness: Data Science).

The questions were not written by a product team. They were scientifically tested to measure what they claim to measure. No bias, no guesswork.

Scientific DNA
Method validated by master's theses and academic papers, published in Felicidade: Ciência de Dados. No statistical bias.
Hands-on leadership
Created by a founder who is both a university professor and a corporate HR executive.
USP ecosystem
Based at the USP Innovation Center. From SMEs to large corporations and the Brazilian Navy.
Awards and seals
INEX seal (ABES) for software integrity and innovation · Speed seal (SEBRAE) for technology excellence.

Fiter vs. the way
everyone else does it.

Criteria Traditional survey Yearly survey / consultancy Fiter
Channel Web form or paper Web form
Time to answer 15–30 minutes 20–40 minutes
Typical response rate 20–35% 30–50%
Results available Weeks Months
Churn prediction No No
Setup Weeks or months 1–3 months

Implementation

From contract to first
diagnosis in days.

No IT. No paperwork. From sending to action plan, everything is automatic.

Time to first diagnosis
Fiter
7 days
7 days
Consultancy
90 days
90 days
Yearly survey
365 days
365 days
  1. 01

    Day 1

    Sign

    Digital contract. No paperwork, no IT.

  2. 02

    Day 2

    Onboarding

    We import your contact list and tailor the questions.

  3. 03

    Day 5

    Training

    90 minutes with your managers. The platform is simple enough that you won't need more.

  4. 04

    Day 7

    Go live

    First survey sent. Live diagnosis on the dashboard.

FAQ

Everything you
need to know.

No. People get a link on WhatsApp or email and answer right in the browser. Your dashboard is web-based too. Setup does not involve your IT team.

Climate surveys are 100% anonymous: managers only see aggregated results, never an individual answer. The monthly Pulse is a personal self-assessment, which is what lets Fiter alert you about a specific person at risk.

Days, not months. Contract, onboarding with our customer success team, a 90-minute training, and the first survey goes out.

Yes. Fiter is modular. Start with employees, students or customers, and add the others when it makes sense.

A yearly survey takes long to answer and the results arrive after the problem has happened. Fiter runs every month, takes 2 minutes, and gives you a live diagnosis with an AI action plan. You act this month, not next year.

Free demo

See what your people
aren't telling you.

30 minutes with a specialist. You'll know whether Fiter solves what you need. No commitment, no hour-long pitch.

  • The real platform, not a slide deck
  • A specialist who knows your objections
  • A proposal the same day, if it makes sense

Pick a time

Book straight into a specialist's calendar. No waiting, no forms.

Book a demo

30 minutes · instant confirmation